Job Opportunity Marketing Acquisition Specialist Cape Town in South Africa March 2017

 

Career Vacancy Marketing Acquisition Specialist Cape Town in South Africa March 2017

 

Career Recruitment Marketing Acquisition Specialist Cape Town in South Africa March 2017

Remuneration: negotiable Market related
Location: Cape Town
Type: Permanent
Reference: #1703330

 

A growing online retail marketing company in Cape Town is looking for a marketing acquisition specialist with a tertiary degree or qualification preferably business science/BComm, three to five years’ managerial experience, preferably in marketing and previous analytical/planning experience within either a marketing and/or merchandise planning function.

Duties: 

  • To drive acquisition of customers to grow customer base as well as achieve revenue targets through management of business plan, marketing strategies and acquisition investments
  • Develop and manage acquisition strategies to align with legislation and risk expectations and drive revenue and new name expectations
  • Manage to spend to maximise return on investment
  • Drive strategies aligned with key business objectives (cash, digital migration, foreign expansion)
  • Identify further opportunity to increase marketable reach
  • Effective management of marketing planners
  • Ensure team members have clear and tangible goals which are assessed bi-annually through the KPA performance management process
  • Ensure planners work effectively with individuals across the business to gain knowledge on strategies, business processes to improve overall profitability and customer service
  • Providing effective leadership to team members in order to reduce turnover in the Analyst area and achieve optimal efficiency of the department through identifying training needs and developing career growth plans
  • Achieve business plan key metric targets
  • Manage the business plan to achieve financial targets (Intake and NSV)
  • Effectively manage net factor buckets across operational areas
  • Manage the business plan to achieve new name targets
  • Manage digital migration within acquisition strategy
  • Manage strategies within acquisition campaigns to align with business objectives to drive electronic channel growth
  • Ensure a smooth and successful new customer journey through all e-commerce platforms
  • Drive name and email gathering strategies across activities
  • Grow foreign activity
  • Manage and execute marketing strategies to increase foreign proportion of business both at revenue and name expectation
  • Ensure and manage the customer journey for acquisition customers in all foreign countries
  • Collaborate with all areas of business to ensure the foreign customer processes and communication are accurate

Requirements:

  • Tertiary degree or qualification preferably business science/BComm
  • Three to five years’ managerial experience, preferably in marketing
  • Previous analytical/planning experience within either a marketing and/or merchandise planning function
  • MS Office proficient (Advance Excel skills)
  • SQL experience will be an added advantage

Attributes: 

  • Highly analytical, numerate and detail orientated with the ability to interpret information
  • Ability to make insightful business decisions and think laterally
  • Achievement orientated, coupled with an adaptable, innovative and creative approach
  • Passionate about customer service with strong communication and influencing skills

While we would really like to respond to every application, should you not be contacted for this position within 10 working days please consider your application unsuccessful.

When applying for jobs, ensure that you have the minimum job requirements. Only SA citizens will be considered for this role. If you are not in the mentioned location of any of the jobs, please note your relocation plans in all applications for jobs and correspondence. Please email a Word copy of your CV to michelle@datafin.com and mention the reference numbers of the jobs.

Apply
Contact details
Michelle Roberts
Datafin Recruitment
087 351 0743
michelle.41150A304.0@applythis.net